The Fintech Marketing Guide For Startups

What Your Fintech Startup Can Learn from Revolut, Stripe & PayPal.

With over 70% of fintech startups failing within five years, standing out in a crowded market requires more than a good idea. That’s why we’ve created an exciting new marketing eBook “What Your Fintech Startup Can Learn from Revolut, Stripe & PayPal.” This guide distils the strategies, golden marketing rules, and lessons learned (sometimes the hard way) by three of the world’s most successful fintechs. From their explosive growth to the regulatory hurdles they’ve faced, these industry leaders have written the playbook, so you don’t have to start from scratch.

What You Will Learn

How Revolut grew to 52 million customers
Stripe’s developer-first approach which turned coders into their most powerful marketing channel.
PayPal’s focus on trust and security and why this became its biggest growth engine.
The five golden rules every new fintech must follow to scale successfully and sustainably.
Cautionary tales of what not to do, from compliance slip-ups to rapid overexpansion.
Opportunities ahead in fintech, and how to position your brand to seize them.

This eBook is designed for anyone serious about building or scaling a fintech business. Whether you’re sketching wireframes or already onboarding your first customers, this eBook gives you the insights to avoid costly mistakes and build a fintech with staying power.

Complete the form on the right to download the eBook.

What Our Clients Are Saying

“The content is really getting good ranking now MT4 magic number is the top snippet the number of first page keywords It’s incredible- you guys are without a doubt the best content agency”

Rupert Hadlow- Blackwell Global

CMO

Like many of us, I often read through articles and snippets that catch my eye on LinkedIn and other social media sites. I kept coming across these interesting and helpful articles and memes from from an agency called Contentworks. Fast forward, we engaged their services and they were most helpful in getting our businesses on track in terms of content, PR and marketing direction. They have great expertise, know the players in the the world of FX, Crypto and general finance, and have a keen sense of which way the winds are blowing. If you are looking for some help in content and marketing, I can't think of a better recommendation.

Tom O Reilly – Markets Direct/ FXDD

Founder

Niki and Charlotte have been responsive, pleasant and easy to work with. We've been particularly impressed with the team's attention to detail and willingness to go above and beyond the brief to deliver outstanding content. If you're looking for a finance-centric content agency, we'd wholeheartedly recommend you partner with Contentworks.

Jeanne Loganbill – Interpolitan Money

CMO

I'd like to thank you deeply for the excellent cooperation, for the incredible quality of content provided, for the incredible service and for helping to build our channels at a time when the company needed it.

Helen Astaniou – TIOmarkets

CMO

Since we first spoke with the Contentworks team we were immediately impressed by their ability to understand our needs and the specifics of our product and market. They moved very quickly to propose terms and we are very happy with their intelligence, application and their willingness and ability to deliver quality content. We happily recommend them.

Ed Dean, Woodseer

Director

Contentworks is the best Marketing Agency I've ever partnered. Their work is always to the highest standards. Charlotte and Niki are the nicest business partners I had so far. If you want a boost for your business, Contentworks is what you need.

Raul Sanchis Fortea, Blackwell Global

Marketing Manager

Compliance team usually comments "approved" or "changes required" but this time, they said that "these videos are excellent, clear and easy to follow; our clients will definitely benefit from watching them. well done"