Article published at FinanceFeeds
“Scammers have mastered the art of deceit forcing companies to justify their presence. Thankfully, consumers are not as easily conned as they used to be and have become masters in verification by using tools like Google’s reverse image search and forum discussions” says Charlotte Day of Contentworks. Within the fintech world, competition is fierce. Companies are continually battling to stand and become thought leaders in their field. That said, the reputation of a business is fragile. It takes a lot of hard work to form a loyal bond with consumers and develop an unshakable industry image. Here are some simple strategies to help fintech brands build a better reputation.