How Much Money Do You Need To Launch Your ICO?

Article published at Finance Magnates

The startup ecosystem has changed dramatically over the past few years, with Initial Coin Offerings (ICO s) proving a great way to not only raise capital but to test market assumptions and interests too. Compared to conventional funding routes such as venture capital and loans, crowd-funding of this kind is relatively easy to set up. But how much money do you need to launch your ICO and why is it a good idea to have your marketing budget mapped out?

Know our Numbers

The cost of getting an ICO off the ground is not set in stone. It all depends on what the product is and who you choose to partner with. Outsourcing for optimum efficiency will also affect your overall spend, but as a rule of thumb around €500,000 is recommended for a successful ICO launch with about half of that put towards marketing.