Strategy & Consulting

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Strategy, Workshops and Campaign Planning

In an online workshop style environment with key stakeholders, we will develop your content and social media marketing strategy. The aim will be to clarify the brands’ positioning, style, target audience and acquisition methods. Strategies are then delivered as a printed guideline for your organisation. Contentworks can also research and create key documentation for your brand such as TOV (tone of voice), brand style guides or campaign planner. 

Strategy is absolutely necessary if you want to hit your KPIs. Complete the form and let's get started.






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    Why You Need A Marketing Strategy

    Maximise Spend

    Maximise marketing spend with a clear direction

    Reach Your Audience

    Hit your target audience with the right content in the right place

    Strengthen Your Brand

    A strong and consistent brand voice is good for business

    Attract more traffic

    A clear strategy hits the sweet spot for web SEO

    Learn From Experts

    Friendly and experienced content marketing consultancy

    Hit Your KPIs

    Align your KPIs with meaningful content marketing actionables

    Here's what you can get:

    Content & Social Media Strategy

    In an online workshop style environment with key stakeholders, we will develop your content and social media marketing strategy. The aim will be to clarify the brands’ positioning, style, target audience and acquisition methods.
    • Review your current efforts and results
    • Decide on key objectives and select the most effective strategies to achieve outcomes
    • Clarify target keywords to develop content
    • Review existing marketing assets and make recommendations
    • Review existing marketing assets
    • Develop a content planner

    Campaign Planning

    Already got a strategy? No problem. This option is for our team to work with you to plan out your upcoming campaign. Includes:
    • Campaign strategy call
    • Written campaign plan including channel actions and directions
    • Suggestions for content, PR and social media
    • Itemised list of next actions
    • Recap of your KPIs and campaign goals

    Creation of Copy Style Guide for your brand

    This document will set out how you communicate, the key messaging and technical aspects of your written style. This can be used for your internal global team and for any external providers to ensure brand uniformity.

    Learn more about strategy.